As the 2026 Milan Cortina Winter Olympics begin, all eyes were on teams from around the globe proudly donning their countries' uniforms for the opening ceremony, including Team USA in outfits designed by Ralph Lauren.
The Milan Cortina Winter Olympics kicked off with an opening ceremony on Friday that averaged 21.4 million viewers on NBC and Peacock, according to preliminary Nielsen ratings and digital data from Adobe Analytics.
Milan's San Siro Stadium played the role of primary host. But, in the spirit of these unusually widespread Games, simultaneous celebrations were also held in the clusters of Livigno, Predazzo and Cortina d'Ampezzo, which — for the first time ever — lit a second Olympic cauldron.
NBC was wise to bring in Shaun White for the Parade of Nations, but capturing the scale of the 2026 Milano Cortina Olympics will be a challenge.
Vice President JD Vance and second lady Usha Vance were spotted at the 2026 Winter Olympics opening ceremony on Friday night in Milan, Italy.
What it was like to be in San Siro Stadium to kick off the Winter Games
And NBC will likely get big numbers again on Sunday as the network airs both Super Bowl LX and its Olympics coverage.
Some results have been hidden because they may be inaccessible to you
Show inaccessible results
